Pepsi Stuff: Start Collecting Those Caps!

Pepsi is following in the footsteps of Coke, though a little late, with their new PepsiStuff promotion. It's very similar to MyCokeRewards but the rewards seem to actually be obtainable without spending hundreds of dollars on soda. They've teamed up with Amazon this time to allow redemption for mp3s, rather than Pepsi's former buddy, iTunes.
The best part about it is that NYU only sells Pepsi on campus, which means I can get a lot of free caps.
Anyway, PepsiStuff starts this Friday, February 1st.

PepsiStuff